Privacy Policy | DSL Pearl

Last updated: October 11, 2026

DSL Pearl Inc. (“DSL Pearl”, “we”, “us”) sells jewelry at wholesale to the jewelry trade. This policy explains what we collect on this website and in the DSL Pearl app, why, and the choices you have. We do not sell your personal information and we do not use it for advertising or tracking across other companies’ websites or apps.

What we collect

Account details you give us when you apply for or use a wholesale account: name, business name, email, phone, business address, and, if you provide them, your business website, tax ID or JBT number. If you sign in with Google or Apple we receive your name and email from them, and nothing else.
Your saved list and notes on pieces, kept with your account so they appear on the website and in the app.
Messages and requests you send us, such as the contact form and trade-show appointment requests.
Photos you search with. When you search by photo, the photo is sent to our server and to the AI services described below to find similar pieces. In the app, we keep a copy so our team can see what customers look for and improve the catalog.
Activity on our website and app, such as the pages and pieces you view, what you search for, and which version of the app you use. We collect this ourselves to run and improve the service. We use a sign-in cookie to keep you signed in and a random visitor identifier to count visits.
App updates. When the app opens it asks our update service (Expo) whether a newer version of the app is available. That request carries an anonymous installation identifier, the app version and the type of phone, and nothing about you or your account.
Push notification token, if you allow notifications in the app, so we can send them.

How we use it

To approve and run your wholesale account, show you the catalog and prices, and keep your saved list.
To answer your messages, arrange appointments, and send you the emails you ask for (and account emails such as password links and approvals).
To run photo search and search suggestions, and to keep the website and app secure and working.
To email you about new pieces and trade shows, if you have an approved account. Every marketing email has an unsubscribe link, and we never email an address again once it has unsubscribed. We count which links in those emails are clicked, so we can see what is useful and follow up with customers who are interested. Account emails (password links, approvals, appointment confirmations) are separate.

Who we share it with

Only the companies that help us run the service, and only what they need:

Hosting, database and file storage (Vercel and Neon).
Email delivery (Amazon Web Services).
AI services used for search (Anthropic and Google), which receive the photo or text of your search to return a result.
Push notifications (Expo, and Apple or Google, which deliver them).

We may also share information if the law requires it. We never sell it.

How long we keep it, and deleting your account

We keep your account while you use it. You can delete your account yourself in the app (Home tab → scroll to the bottom → Your account → Delete my account), or by emailing us. Deleting removes your account, your saved list and notes, and your linked sign-ins. We may keep records of business transactions, appointment requests and anonymous usage statistics.

Security

Passwords are stored only as salted hashes. Connections to the website and app are encrypted, and access to customer information is limited to our staff.

Children

Our website and app are for business customers and are not directed to children under 13.

Your choices

You can ask to see, correct or delete the information we hold about you, or to stop our emails or notifications, by contacting us. You can also turn off push notifications in your phone’s settings.

Changes

If we change this policy we will update the date above.

Contact

DSL Pearl Inc.
98 Cuttermill Rd., Suite 211N, Great Neck, NY 11021
info@dslpearl.com · 212-575-9127